The one year Heatonomy anniversary

Heatonomy Reaper Hotsauce

What is a year? Some years go past almost unnoticed and some come and go with a bang.  The past twelve months have been so different from any other twelve months in my life. After spending years looking for the perfect hot sauce I decided to make my own. I tried it on countless friends until I was happy with the recipe and twelve months ago I signed up for a market stall to start selling it, sharing it with the world.


Me, twelve months ago, I know exactly where I was!


Market stall


The product range is ever expanding. I made two sweet chilli sauces, one is ginger based and one is coconut and citrus based. I have a range of chilli jams and latley I have started pickling. I might need a bigger table soon.



I have never spent so much time in the kitchen and enjoyed myself so much.

I thought I would share some market stall insights, the most comon questions I get are:

“Is there chilli in the Hot sauce?” All I can do is keep a straight face, nod and ask if they like chilli. A good way to start a conversation but it is still a bit of a strange question.

My favourite are the ones who claim that my sauces most likely are not hot enough for them. They are usually the ones who find the sauces very hot. A change of facial colour is always a give away and then there is that tell tale gulp of air.


Heatonomy Reaper Hotsauce


One of the things I have learnt is that I will never be able to predict what will sell, one week it is all about the hot sauce, another the pasta. When I don’t sell a lot of pasta I will bring less and then it is all sold by 10 am and I know I had not made enough.

There has been a lot of pasta making in the past year, if you want to see more click here.


Ravioli is always popular

Pasta is great for adding flavour to and it looks good as well. The more colourful the pasta the more I seem to sell.


Most people like pasta and fresh pasta is always a treat. I love chatting to people about the pasta, sometimes they make their own and it is always interesting to compare notes. What I don’t get are people who make an effort to come up simply to tell me that they don’t like pasta, go figure!


Product development is one of my favourite things to do. There is inspiration everywhere, I can read a recipe that sounds good, come across an ingredient that I like or just get an idea that I need to try.

Lately I was inspired by Blood oranges, the season has just come to an end and I have two new, and very seasonal products.

Spiced Blood Orange and Chilli Syrup, so delicious I can’t stop glazing my food with it!

Heatonomy Spiced Blod Orange & Chilli Syrup


The second product is a vinegar. I bought a canning kit and wanted to start making pickles. The first pickled I did was Blood orange Vinegar pickled chilli.

Blood orange vinegar pickled chilli

It is the prettiest product I have ever made and also by far the hottest! I am quite sure it will be a best seller as there is always a need for hot, hotter and even hotter products.


A friend of mine brought me a cookbook, it is filled with Italian recipes and I came across Italian flatbreads. These ones are thin as music sheets and they are called Carta Di Musica. With such a beautiful name I knew I had to make them. The original recipe is plain so the first thing I did was to pimp them up. I added herbs to the dough and decided to sprinkle the flatbreads with seeds, chilli and a little cheese. The flatbreads came out lovely and I knew I had a product I wanted to take to market.


Carta Di Musica


I feel very lucky to be able to be able to follow a passion, not rushed but in my own time, one step at the time. This is a journey I would never have been able to make on my own  without the support I have recieved ranging from the people closest to me to basically strangers. One of the nicest compliments I recieved was a lady who bought my Seville Orange treacle. She came back to buy more with the comment “I have never tried anything like it, I can’t stop putting it on pretty much everything and I just love it.”

I can’t wait to see what will happen in  the next twelve months. I am sure there will be new products, I will meet more lovely people and hopefully be able to bring more taste experiences to the Deal Town Market shoppers.


I am taking my celebratory blog to Angie’s Fiesta Friday. Co hosts this week are Laurena, Life Diet Health and Alex, Turks Who Eat, brilliant blogs, have a look and get hungry!









21 Responses to “The one year Heatonomy anniversary”
  1. Wow! A year already?? Everything looks so good 🙂 x
    And I hadn’t realised what perfect timing my post is!

  2. Good for you Petra! Do you ship to California? Your products sound delicious. I am so happy for you that you have found your passion.

    • petra08 says:

      hi Liz
      You are so nice! I think shipping from the UK to the USA can be challenging with all the rules and regulations but promise to look in to it!
      Even yesterday when the market was so bitter cold it was better than sitting in front of my laptop respodning to emails that comes in faster than I can respond to. Amd the best thing is customers who gets something nice and sometimes even a new flavor experience! x

  3. mistimaan says:

    Loved the post

  4. TurksWhoEat says:

    This is amazing that you make all of this! Those pastas have me swooning!

    • petra08 says:

      hi Alex
      Thank you so much! Pasta is really only restricting when it comes to imagination! I have to admit that some days I sit there with a blank mind knowing I need to get going with my pasta and then it just comes together! 🙂 Thank you for co hosting Fiesta Friday!

  5. Bravo, Petra! That’s wonderful! And to the persons telling you they don’t like pasta, I would have given them a blank stare and the biggest jaw drop, or should I say the lowest 😂 Good luck always, we’re so proud of you! Incidentally, have you tried selling on Etsy? I’m beginning to see more and more food products there.

    • petra08 says:

      hi Angie
      Thank you so much! The market us such a funny place and you hear all sorts. Once I had to stop someone from grabbing a raw ravioli and popping it in their mouth, slightly wierd but quite amusing!
      Almost everyone here has dogs and it is one big dog show, I just love it, especially when they look like their owner 🙂
      I have thought of selling online but am not quite sure if it would work. It is mainly the production but do have my eyes on it 🙂 xx

  6. Wow Petra! What a gorgeous range! Well done you! I hope you continue to produce such delicious sounding goods! Which market do you go to?😋Thanks so much for linking up and sharing your story with Fiesta Friday. Congratulations for your first year trading!☺

    • petra08 says:

      Hi Laurena
      Thank you so much! I only do my local market in Deal, Kent. It isn’t that big but it keeps me busy!
      I have made so many new friends and the market has a great community. Thank you for co hosting Fiesta Friday 🙂

  7. Laura says:

    Wow Petra – you’re such an inspiration to fellow foodies! I recently posted a really simple habanero sauce that’s not as hot as people may think from the name – could be a good addition to your product range!

    • petra08 says:

      hi Laura
      Thank you so much! I will absolutely have a look! The strangest thing is that some people, and quite a few are looking for chilli sauce s hot it hurts! I have to admit not my thing. I have a range and habanero is delicious!
      Any ideas are always welcome 🙂 x

  8. Monika says:

    Congratulations on such a fun and productive year! Would love to try that hot sauce:)

  9. Oh how fun!! I love the logo with the sickle, that’s just too funny!! It’s great to see what you’ve been up to!

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